According to the man on this poster:
"people try it, they like it, and they call for it again"
to test the truth of this statement I asked Letty from Smileys liquor store wwWoods Main Rd and she said "yes it is true". she has been in the industry for donkeys so I believe her
(please note that the the 'ww' before Woods is the wind blowing through the Woods, pronounced as it reads)
"HEY MABEL, get me that BLACKIE"